Jaguar Land Rover targets Nato military budgets with revamped Defender

Jaguar Land Rover is engaging in discussions with Nato countries to sell its revamped Defender military vehicle, aiming to capitalise on the current defence spending surge across Europe. While maintaining its established relationship with the British armed forces, the UK-based carmaker is diversifying its revenue streams. Additionally, Jaguar Land Rover is competing against General Motors and Ineos for a £900m UK defence ministry contract to replace an ageing fleet of Land Rovers that ceased production in 2016.