M&S to make changes to 100 stores with Sephora partnership

Marks and Spencer is partnering with Sephora to introduce changes across 100 stores starting from spring 2027. This strategic collaboration allows customers to purchase a diverse selection of established and emerging beauty brands. The offering will include exclusive products across fragrance, makeup, and skincare categories. These beauty collections will be available for purchase both online and in store, integrating the viral makeup giant's catalogue into the existing Marks and Spencer retail environment for shoppers.